Western States Roofing Contractors Association (WSRCA)

Western Roofing Expo Moves to the Mirage! September 21-23, 2021

April 13, 2021 at 4:00 p.m.

WSRCA announces new dates and location for 2021 Western Roofing Expo. It is with great excitement that the Western States Roofing Contractors Association (WSRCA) announces that the largest regional roofing event in the United States, the Western Roofing Expo (WRE), will be moving back to the heart of the Las Vegas ...

Davis Memorial Foundation Scholarship Applications Closing Soon

April 6, 2021 at 12:00 p.m.

By Western States Roofing Contractors Association (WSRCA). Fund honors founder’s belief that education is the key to the future success of the industry by offering $5,000 scholarships. Founder of State Roofing Company in California, Larry Davis served as a director on the Western States Roofing Contractor’s Association Board ...

Marketing and Recruiting for the Next Generation

April 2, 2021 at 6:00 p.m.

By Heidi J. Ellsworth, HJE Consulting. If you’re interested in long-term business success, learning about the up and coming generation is of vital importance. Marketing today is not just about customers. Branding, a large part of marketing, is important for employees, families of employees, investors or potential investors and ...

WSRCA Releases New Dates and Venue for the Western Roofing Expo 2021

February 19, 2021 at 6:00 a.m.

The Western States Roofing Contractors Association (WSRCA) has postponed its Western Roofing Expo (WRE) to the fall of 2021. The Western States Roofing Contractors Association Board of Directors – with the support from key exhibitors has decided to move the WRE to October 3-5, 2021 at the RIO All-Suites Hotel & ...

Marketing Experts Share Their Strategies On-Demand

February 15, 2021 at 6:00 p.m.

By Leap. Are your sales and marketing teams working together? If not, chances are good you’re losing money. RoofersCoffeeShop® partner, Heidi J. Ellsworth and RoofersCoffeeShop editor, Karen L. Edwards came together to provide an informative webinar about building a successful marketing strategy. This webinar is available to watch on-demand and incorporates a ...

Become a Board Member and Help Shape the Future of Roofing

February 13, 2021 at 6:00 a.m.

By Colin Sheehan, RCS Reporter. Are you interested in having your voice heard throughout the roofing industry? Apply to be a WSRCA board member now! The Western States Roofing Contractors Association (WSRCA) is looking for new board members to join them in leading the WSRCA and the roofing industry in ...

Empowered Employees Equals Good Marketing

February 6, 2021 at 6:00 a.m.

By Heidi J. Ellsworth, HJE Consulting. Increase productivity and profitability by creating an inclusive company culture. As I have talked about many times, a roofing contractor’s employees can be their best marketing tool. Happy, challenged and empowered employees are your brand ambassadors, promoting your brand and working to ...

Cotney Construction Law Helps Raise Money for Roofing Foundations

Cotney Construction Law Helps Raise $23,450 for Roofing Foundations

January 14, 2021 at 6:00 a.m.

Cotney Construction Law announced the success of their 2020 yearend fundraising drive supporting several roofing foundations. Through a Giving Back campaign with RoofersCoffeeShop®, they helped raise $23,450 in donations for four different roofing foundations. The four roofing foundations involved in this campaign were the Chicago Roofing Contractors Association Foundation, Florida Roofing & ...

WSRCA Grieves the Loss of a Founding Member

January 9, 2021 at 2:00 p.m.

Remembering Roy Edward Bolt, May 28, 1923 - December 2, 2020. Roy Edward Bolt was born May 28, 1923 in Glenwood, Washington. He graduated from high school and spent one year at Pacific University, where he played football and basketball. His military service was with the Signal Corps, stationed at SHAEF ...

WSRCA Technology Keeping Business Moving Forward

Technology is Keeping Business Moving Forward

January 2, 2021 at 2:00 p.m.

By Heidi J. Ellsworth, HJE Consulting. Maintaining personal relationships and closing deals using digital technology in the “new normal.” This issue of Western Roofing Magazine falls a couple of months after the society changing COVID-19 pandemic changed our world. It has been a crazy time with sheltering in, social distancing ...