IRE 2020: What to See at Owens Corning Roofing’s Booth

November 27, 2019 at 4:00 p.m.

Hands-on demos, technology and learning to be showcased.

Interactive experiences, digital technology and learning come together at Owens Corning Roofing’s booth (#2604) during IRE, February 4-6 in Dallas, Texas. A surfboard photo opportunity, hands-on demonstration stations and digital tools to give contractors the competitive edge are on display during the show.

A few highlights include:

Surf on turf: No ocean; no problem. Paying tribute to the 2020 Shingle Color of the Year, Pacific Wave, Owens Corning booth visitors can take a selfie at a surf-board photo station.

Nail zone performance demos: Hands on demos will let contractors experience the performance and durability of Owens Corning® Roofing laminate shingles—both the Oakridge® shingles and the SureNail® technology built into Duration® Series Shingles.

Education and technology for the field and the home: Owens Corning University makes it easy to learn anytime, anywhere with downloadable, on-demand education. Contractors can check about available courses and see a demonstration of the technology. Visitors to the Owens Corning booth can also check out the ProSellTM app, created to enhance and expedite the in-home estimating process.

The 2020 Shingle Color of the Year, Pacific Wave, is a versatile hue that looks at home on a stately colonial home or a relaxed beach house.

About Owens Corning

Owens Corning is a global leader in insulation, roofing, and fiberglass composite materials. Its insulation products conserve energy and improve acoustics, fire resistance, and air quality in the spaces where people live, work, and play. Its roofing products and systems enhance curb appeal and protect homes and commercial buildings alike. Its fiberglass composites make thousands of products lighter, stronger, and more durable. Owens Corning provides innovative products and solutions that deliver a material difference to its customers and, ultimately, make the world a better place. The business is global in scope, with operations in 33 countries. It is also human in scale, with 20,000 employees cultivating local and longstanding relationships with customers. Based in Toledo, Ohio, USA, the company posted 2018 sales of $7.1 billion. Founded in 1938, it has been a Fortune 500® company for 65 consecutive years. For more information, please visit www.owenscorning.com.

About International Roofing Expo
The International Roofing Expo is the must-attend event for commercial and residential roofing professionals to stay abreast of market directions, trends and cutting-edge technology. The official show sponsor is NRCA; the official show publication is Roofing Contractor; and the digital destination and official residential publication is Replacement Contractor. Formerly owned by NRCA, the show was sold to Hanley Wood Exhibitions in May 2004. Hanley Wood Exhibitions was acquired by Informa Exhibitions U.S. in December 2014.

About Informa Exhibitions

Informa Exhibitions, the global exhibitions division of Informa PLC, enables communities across the globe to engage, experience and do business by providing them with powerful platforms to connect across key regions and market verticals. Industry insight, coupled with an innovative and customer first approach, provides Informa Exhibitions’ customers and partners with the opportunity to create business advantage and access markets, both digitally and face-to-face, 365 days of the year.

About Informa PLC

Informa PLC is a leading, international business to business information services Group, operating in over 30 countries. We create transaction-led exhibitions and content-based events, specialist data, intelligence and marketing services products, as well as scholarly research and specialist reference-led academic content. Our products and services help businesses and professionals connect, learn, do business and gain an edge over the competition. Informa is listed on the London Stock Exchange and is a member of the FTSE 100.

Learn more about Owens Corning.

Main Graphic: The ProSell™ app enhances and expedites the estimating process.