Jesse Itzler Will Deliver the Keynote Address at the 2019 International Roofing Expo®(IRE)

Jesse Itzler will present the Keynote address at the 2019 International Roofing Expo® (IRE) in Nashville, TN on February 11, 2019.

“Jesse is the real-life version of the Dos Equis’ guy, one of the most interesting people in the world. He’s done so many different things,” said Lewis Howes, New York Times Bestselling Author and Host of the School of Greatness.

Jesse is an entrepreneur, author, and a creative mind. He co-founded the largest private jet card company Marquis Jet and engineered the coconut-water craze by partnering with Zico, which then sold to Coca-Cola. He is also the owner of the NBA’s Atlanta Hawks. He taps into each of his experiences to propel himself forward to new levels of “normal” and encourage those around him to do the same.

He will share life and business lessons he learned living with a Navy Seal, that inspired his book Living with a Seal: 31 Days Training with the Toughest Man on the Plant, a New York Times Bestseller that shows you the benefits of stepping out of your comfort zone.

You will learn how to get comfortable being uncomfortable — how to fight off complacency and tap into your reserve tank to dig deeper and go further than you ever thought possible.  “Jesse Itzler is a renaissance man. He has done it all with a unique style all his own,” said Tracy Garcia, CEM, Director of the IRE. “Attendees and exhibitors will be entertained and inspired towards success in both personal and professional ventures.”

The Keynote will be held immediately prior to the opening of the show on February 11, 2019 at 9:30 a.m. at the Music City Center.  The Keynote is sponsored by Malarkey Roofing Products, exhibiting in booth #2101.

“Jesse is one of the best speakers I’ve ever heard. He’s a great storyteller, hilarious, and has practical takeaways,” said Coach K, Basketball Hall of Fame Coach for both Duke Basketball and USA Basketball.

Online registration is available at www.TheRoofingExpo.com/en/register. The Keynote address is included in all registration packages; however, advance registration is required. This will sell out. Register early to secure your seat!

About International Roofing Expo The International Roofing Expo is the must-attend event for commercial and residential roofing professionals to stay abreast of market directions, trends and cutting-edge technology. The official show sponsor is NRCA; the official show publication is Roofing Contractor; and the digital destination and official residential publication is Replacement Contractor. Formerly owned by NRCA, the show was sold to Hanley Wood Exhibitions in May 2004. Hanley Wood Exhibitions was acquired by Informa Exhibitions U.S. in December 2014.

About Informa Exhibitions

With over 200 trade and consumer exhibitions annually, Informa Exhibitions is a global market leader in such end markets as Boating, Beauty, Construction & Real Estate, Life Sciences, Maritime, Health & Nutrition, Agriculture and Pop Culture. Through face to face and digital channels, its transaction-oriented exhibitions enable communities to engage, experience and do business. In doing so, Informa brings together people who want to buy and sell, network, do business and gain inspiration. Industry insight, coupled with an innovative and entrepreneurial approach, provides Informa Exhibitions customers and partners with the opportunity to create business advantage and access markets.

Informa Exhibitions is a part of Informa PLC a leading, international Business-to-Business Information Services Group, operating in over 30 countries. We create transaction-led exhibitions and content-based events, specialist data, intelligence and marketing services products, as well as scholarly research and specialist reference-led academic content. Our products and services help businesses and professionals connect, learn, do business and gain an edge over the competition. Informa is listed on the London Stock Exchange and is a member of the FTSE 100.