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CCS Influencers
Building owners value honest conversations about roof lifespan
Coatings Coffee Shop Influencer Will Lorenz says that candor is the best policy when talking to builind owners. Editor's note: The following is the transcript of a live interview with Will Lorenz of General Coatings. You can read the interview below, listen to the podcast or watch the recording. Lauren White: ...
The right conditions for coating
CCS Influencer Lisa Irby says roof condition is the deciding factor when it comes to coating. A roof should only be coated if it’s in condition to coat. If a flat roof has over 25% moisture, I would recommend replace/recover verses coat. The reason I suggest this is because repairs ...
Hybrid roofing systems and restoration
CCS Influencer Johnny Walker says hybrid roof systems increase longevity. Editor's note: The following is the transcript of a live interview with John Walker of APOC. You can read the interview below, listen to the podcast or watch the recording. Lauren White: Hello everyone, my name is Lauren White with CoatingsCoffeeShop.com, ...
Experienced crews are the key to hybrid roofing success
CCS Influencer Lisa Irby says hybrid roofing systems can cause difficulties when not cured correctly. When it comes to hybrid roofs, we prefer to not use them to make sure the membrane is adhered properly. But sometimes you must use self-adhering systems with repairing the roof prior to coating. Many ...
The why, where and when of hybrid roofing
CCS Influencer Shawn Morgan says hybrid roofing systems shine when applied to preexisiting roofs with complicated details. Hybrid roofing systems are one of the more practical trends happening in commercial roofing right now, especially as more building owners try to stretch the life of a roof without paying for a ...
The best roofing solution isn't always one system
RCS Influencer John Kenney says that hybrid roofs represent a shift toward performance-driven decision-making. One of the biggest changes I've seen over the years is the industry's willingness to move away from "one-size-fits-all" roofing solutions. There was a time when contractors often approached every project with a preferred system and tried ...
What to know about hybrid roofs
CCS Influencer Will Lorenz says hybrid roofs are the best of both worlds. Editor's note: The following is the transcript of a live interview with Will Lorenz of General Coatings. You can read the interview below, listen to the podcast or watch the recording. Lauren White: Hello everyone, I'm Lauren White here ...
The power of choice
CCS Influencer Will Lorenz says offering different roofing solutions supports customer satifaction. Editor's note: The following is the transcript of a live interview with Will Lorenz of General Coatings. You can read the interview below, listen to the podcast or watch the recording. Lauren White: Hello everyone, my name is Lauren ...
Building revenue through restoration
CCS Influencer John Kenney says coatings are an opportunity that can support long-term growth regardless of where the market goes next. For many contractors, revenue follows a familiar cycle. There are periods when reroofing activity is strong, crews are busy and schedules are full. Then there are periods when projects ...
The benefits of offering coatings
CCS Influencer Shawn Morgan says that coatings are a great way to build trust and strengthen relationships with clients. I believe roof coatings are a great way to diversify business and help fill some gaps when things slow down. It’s not going to completely replace traditional roofing work, but it ...
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