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Business Boosters
Optimizing online opportunities
By Dani Sheehan. Learn how you can design your website to give homeowners the best experience possible and gain more quality leads. Today, the first place many people go when they have questions or need help with anything is the internet. This is why it’s crucial for roofing contractors to ...
The art of cross-selling and upselling
By Lauren Miller, JobNimbus. Boost your revenue by tapping into the power of your existing customers. In a world where customer trust is gold, how do you turn every client interaction into an opportunity? The answer lies in mastering the art of cross-selling and upselling. These two powerful sales techniques ...
The bedrock of true accountability
By Carroll Consulting Group. When principles shape performance, fairness follows. In today’s fast-paced business environment, where decisions can be clouded by personal biases and long-standing relationships, it’s easy to lose sight of what truly matters. Yet, at the core of every successful and fair organization lies a set of ...
Maximizing talent acquisition through the H-1B Visa program
By Jesse Sanchez. How construction companies can leverage H-1B visas to secure specialized talent. In this episode of Roofing Road Trips®, Heidi J. Ellsworth spoke with Mary Kate Fernandez of Adams and Reese, who provided valuable insights into the H-1B Visa program and how it can be a game-changer for ...
Using data to address specific challenges of business operations
By Jessica Bravo. Three different panelists, three different goals. In a recent RLW webinar hosted by Heidi J. Ellsworth, three panelists explored the critical role of data in their companies. Building on the previous article's focus on enhancing business with data, this article will dive into how these three ...
Unlocking growth opportunities in a changing market
By Jesse Sanchez. Understanding the rise of roof coatings and how contractors can capitalize on this expanding market. In this CoatingsTalk, host Heidi J. Ellsworth sat down with Abby Feinstein, director of product management at CertainTeed, to discuss the evolving landscape of roof coatings. With a particular focus ...
Feedback or fiction? Understanding the difference
By JobNimbus. Identify ways to help improve your business by recognizing and applying constructive feedback. Distinguishing between genuine client feedback and mere complaints can make or break your business. Before dismissing a client as difficult, pause and reflect — could their critique actually be a valuable insight into your processes? ...
Optimize customer solar potential
By Anna Lockhart. Make the most of your sales efforts and win more jobs with solar offerings. Looking to expand your roofing business’s profits and venture into an adjacent industry? Solar energy is rapidly picking up pace in popularity, and many homeowners aren’t aware of their home’s great solar ...
Unlocking the power of analytics for contractors
By Jesse Sanchez. Enhanced visibility and user-friendly navigation make data insights more accessible than ever. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down to discuss Ingage's latest update, Analytics 2.0, a suite of features designed to enhance data visibility and ease of use for contractors ...
4 tips to unlock sales potential in the digital age
By Ingage. Refresh your approach to sales and explore how these tactics and tools can resonate with modern expectations. In a world where technology reigns supreme, the age-old tactic of cold calling is swiftly becoming obsolete. Millennials, the digital natives, demand communication on their terms, shunning unsolicited calls in favor ...
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