Shawn Morgan - CCS Influencer

Equipping your sales team to spot restoration opportunities

March 14, 2025 at 6:00 a.m.

CCS Influencer Shawn Morgan says that a well-trained sales team isn’t just selling a service... they’re helping building owners protect their investments. Training a sales team to spot restoration opportunities for the building envelope, including roofing, and communicate them effectively to building owners comes down to a mix of knowledge, hands-on ...

The Coffee Shops™ Announce 2025 Influencers

February 18, 2025 at 6:00 a.m.

Our Influencers program celebrates its ninth year of giving back to the industries it serves. The Coffee Shops™, the award-winning websites where the industries meet for technology, information and everyday business, announces the 2025 Influencers for RoofersCoffeeShop (RCS), MetalCoffeeShop® (MCS), CoatingsCoffeeShop® (CCS) and RCS en Español. Each month, ...

If you're using AI in your business, it's important to do it the right way...

February 7, 2025 at 6:00 p.m.

CCS Influencer Shawn Morgan says AI should assist, not replace, human expertise. Be upfront about AI. Let your customers and employees know where and how AI is being used. If AI is helping with things like material selection or project estimates, make sure those decisions can be easily explained in plain ...

Tips for managing your cash flow

January 10, 2025 at 12:30 p.m.

CCS Influencer Shawn Morgan says staying proactive and flexible can keep your business steady throughout the year. Managing cash flow as a roofing contractor, especially during the slower winter months, is crucial. With a little planning and some smart strategies, you can keep things running smoothly all year. By staying proactive ...