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Western Colloid Fluid Applied Roofing and Coating Systems
CoatingsCoffeeShop® joins industry leaders at RCMA 2026 meeting in Las Vegas
By Heidi J. Ellsworth. Roof coatings are a strategic solution helping contractors grow, diversify and deliver long-term value to building owners. CoatingsCoffeeShop® was proud to be a part of the Roof Coating Manufacturer Association (RCMA) 2026 meeting in Las Vegas. As an RCMA partner and sponsor, our team attended the event to ...
The Coffee Shops™ announce 2026 CoatingsCoffeeShop™ Coatings Influencers
Industry leaders share insights on the trends and challenges shaping the coatings industry. The Coffee Shops™, the award-winning websites where the industries meet for technology, information and everyday business, announce the 2026 Influencers for CoatingsCoffeeShop®. On a monthly basis, Influencers contribute expert perspectives on the issues driving ...
Tackling a gravel roof
From UV protection to fire resistance, gravel roofs have a lot of benefits. But the challenge comes when it’s time to restore them. When home and building owners think of a roof, they probably think of shingles, tile or some sort of fluid-applied system (even if they don’t know ...
Silicone is a tool, not a miracle
CCS Influencer Greg Hlavaty says silicone coatings are a wonderful technology when used properly, but they are not a "miracle in a bucket." A major impact to the coating and even the entire roofing industry is the improper and over use of silicone coatings. Silicone coating is a wonderful technology when ...
The future is fluid-applied
By Emma Peterson. Learn how the mindset around fluid-applied roofing is changing and why it’s happening now. In a new episode of CoatingsTalk, Megan Ellsworth sat down with Greg Hlavaty, the president of Western Colloid, to talk about the rise in interest in fluid-applied roof systems. Fluid-applied systems have been ...
Are Fluid-Applied Roof Systems the New Membranes?
In this episode of CoatingsTalk, host Megan Ellsworth is joined by Greg Hlavaty with Western Colloid to talk about treating fluid-applied roof systems as a membrane. In modern roofing and waterproofing applications, fluid-applied roofing systems have become increasingly popular due to their seamless application, durability and adaptability. These systems are ...
Are Fluid-Applied Roof Systems the New Membranes?
In this episode of CoatingsTalk, host Megan Ellsworth is joined by Greg Hlavaty with Western Colloid to talk about treating fluid-applied roof systems as a membrane. In modern roofing and waterproofing applications, fluid-applied roofing systems have become increasingly popular due to their seamless application, durability and adaptability. These systems are ...
Are Fluid-Applied Roof Systems the New Membranes?
In this episode of CoatingsTalk, host Megan Ellsworth is joined by Greg Hlavaty with Western Colloid to talk about treating fluid-applied roof systems as a membrane. In modern roofing and waterproofing applications, fluid-applied roofing systems have become increasingly popular due to their seamless application, durability and adaptability. These systems are ...
Are Fluid-Applied Roof Systems the New Membranes?
In this episode of CoatingsTalk, host Megan Ellsworth is joined by Greg Hlavaty with Western Colloid to talk about treating fluid-applied roof systems as a membrane. In modern roofing and waterproofing applications, fluid-applied roofing systems have become increasingly popular due to their seamless application, durability and adaptability. These systems are ...
Handling hidden hail damage
By Western Colloid. Learn how to help your clients navigate the aftermath of a hailstorm and prepare for the next one. Most people know the danger of hail and the havoc it can wreak on a roof, but they often think of it only in terms of chips and ...
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