Expert Conversations

By Anna Lockhart. Harnessing your personal strengths and weaknesses can boost your career and confidence as a leader in the field. In an episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with the first and youngest Tremco President, Krista Gnatt, to discuss her role as ...

The rise of retrofit

March 18, 2025 at 6:00 a.m.

By Emma Peterson. From safety to sustainability and savings, learn why retrofitting is a great option for commercial roofs. In a new episode of Roofing Road Trips®, Heidi J. Ellsworth met with Rodger Russ of Tremco to learn about the world of roofing retrofits. Roger has been in the metal roofing industry ...

Perspective on the industry from those with their boots on the ground

March 16, 2025 at 9:00 a.m.

By Emma Peterson. From tariffs to AI and everything between, this contractor panel shared an overview of the trends in the roofing industry this year. One of the best parts of attending trade shows like the International Roofing Expo (IRE) is getting to learn about the roofing industry as a whole by ...

Looking at roofing as a career, not just a job

March 16, 2025 at 6:00 a.m.

By Emma Peterson. Take a deep dive into the responsibilities of four positions out of the many career options in the roofing industry. The roofing industry has struggled for years with the perception that there are not viable career paths with room for growth. But that perception is far from the truth, ...

Why 2025 is a pivotal year for the roofing industry

March 15, 2025 at 9:00 a.m.

By Dani Sheehan. From shifting insurance policies to economic pressures and evolving customer expectations, staying ahead means staying informed. The roofing industry is at a crossroads in 2025, with economic pressures, regulatory changes and shifting consumer expectations reshaping the landscape. At the International Roofing Expo (IRE) 2025, the live Coffee Conversations, sponsored ...

5 cities, 7 programs, 1 goal

March 15, 2025 at 6:00 a.m.

By Emma Peterson. Learn how Tremco Rising Stars program is building the future of the roofing industry. Tremco takes pride in going beyond providing high-performance solutions for the building envelope and supporting construction professionals in a variety of ways. A great example of this is their Rising Stars program which ...

Making technology work for you, not the other way around

March 8, 2025 at 6:00 p.m.

By Emma Peterson. Incorporating AI into your operations in a safe and secure way. Technology is constantly developing and there can be a lot of pressure to keep up with the newest software and updates. With the advent of artificial intelligence (AI), a lot of contractors and professionals in the field are ...

How to sell roof maintenance and keep customers coming back

March 4, 2025 at 12:00 p.m.

By Dani Sheehan. KARNAK experts reveal how roof maintenance increases your company’s profits and your customers’ loyalty. Are you looking to boost your business with steady work, increased profits and stronger customer relationships? Then you won’t want to miss this upcoming CoatingsTalk™, where Megan Ellsworth sits down with Chris Huettig and John ...

A whole new world: Entering the coatings industry

March 2, 2025 at 9:00 a.m.

By Emma Peterson. Get a new, fantastic point of view on the coatings industry and the opportunities it offers contractors. The coatings industry offers a great opportunity for contractors to expand their offerings and grow their businesses. In a new Read Listen Watch® (RLW), Heidi J. Ellsworth spoke to Nick Doran and ...

Strengthening industry bonds

March 2, 2025 at 6:00 a.m.

By Jesse Sanchez. Connecting contractors, manufacturers and raw material vendors through open communication, collaborative research and industry-driven innovation. In this Coatings Cast™, Heidi J. Ellsworth sat down with Ryan Blad, Roof Coatings Manufacturers Association (RCMA) treasurer, at the organization’s meeting in St. Paul, Minnesota, to discuss how RCMA facilitates these crucial connections. ...