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IKO Industries
IKO to Acquire Axter’s Waterproofing Membrane Division
Addition of French waterproofing manufacturer increases global leader's European reach. IKO, a global leader in the manufacture of residential and commercial roofing products and insulation, has announced that it has struck a deal in which it intends to acquire Axter’s waterproofing membrane division from the SMAC group. An information and consultation process ...
Video Marketing Excites and Educates Customers
By Karen L. Edwards, RCS Editor. IKO marketing leader Jack Gottesman shares tips on how to implement and improve video marketing. In a recent Roofing Road Trips with Heidi podcast, IKO’s Jack Gottesman joined Heidi for a conversation about video marketing. Jack stressed the importance of creating intriguing video content ...
S2:E34: Roofing Road Trips with Heidi – IKO's Asphalt Shingle Portfolio
By Colin Sheehan, RCS Reporter. Learn how to get the most out of your digital marketing videos. Heidi J. Ellsworth, RoofersCoffeeShop® (RCS) partner, sat down with Jack Gottesman, the marketing services manager for the U.S. at IKO for this installment of Roofing Road Trips with Heidi. They talked about ...
Roofing Road Trip with Heidi-Jack Gottesman- PODCAST TRANSCRIPTION
Editor's note: The following is the transcript of an interview with Jack Gottesman, Marketing Services Manager with IKO Manufacturing. You can read the interview below or listen to the podcast here. Heidi Ellsworth: Hello and welcome to another roofing road trips with Heidi. I am Heidi Ellsworth, a partner with Roofer's ...
Top July Stories: Succeeding Through the Crisis, Tax Credits and Creating a Culture Shift
By Karen L. Edwards, RCS Editor. Here’s what’s trending on RoofersCoffeeShop® this past month. Our top two stories on RCS last month for the second month in a row were from SRS Distribution. The company shared in a recent podcast how they strive to create a culture of success for ...
Learn About Adapting to Change at IKO’s Virtual Power Profit Workshop
Tips for working successfully in an ever-changing environment. IKO is hosting a virtual Power Profit Workshop, free for IKO’s ROOFPRO Program members or contractors interested in applying to the program, on Wednesday, July 22, 2020. You won’t want to miss the presentation from Veronica Cool, CEO and Founder of Cool & ...
Learn Primal Selling at IKO’s Virtual Power Profit Workshop
By Karen L. Edwards, RCS Editor. Primal selling appeals to the part of the brain that makes the decision to buy or not to buy. IKO is hosting a virtual Power Profit Workshop, free for IKO’s ROOFPRO Loyalty Program members or contractors interested in applying to the program, on Wednesday, July 22, ...
You’re Invited to IKO’s First-Ever Virtual Profit Power Workshop
By Lauren White, RCS Reporter. Learn ways your business can take the lead in the new pandemic era as professionals share tips, resources and tools that can be implemented immediately. For the first time ever, IKO Industries Inc. is hosting a virtual Profit Power Workshop. Available to members of IKO’s ROOFPRO ...
RoofersCoffeeShop® Announces Launch of Who We Are Videos
Videos will provide a quick look into how RCS Partners are helping contractors. RoofersCoffeeShop®, the award-winning place where the industry meets for technology, information and everyday business, announces the addition of Who We Are Videos (WWAV) to RoofersCoffeeShop (RCS) Partners’ directories. WWAV’s deliver fun, up-close video introductions of RCS Partners. Manufacturers, ...
Roofing Road Trips Podcast: Nicole Gray
By Lauren White, RCS Reporter. Learn more about a loyalty program that gives contractors a competitive edge. IKO has invested a lot into their business over the last couple of years, especially with their loyalty program, ROOFPRO®. Nicole Gray, the loyalty program manager for IKO, shares with Heidi J. Ellsworth, ...
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