By Emma Peterson.
With construction season just around the corner, now is the perfect time to set yourself up for success with Dataforma’s daily productivity tracking solutions. By leveraging tools that monitor crew performance, multi-job workflows and more, you can improve your efficiency and ensure your projects stay on time and on budget. Megan Ellsworth will be sitting down with Brian Cook from Dataforma to discuss this in depth for an episode of CoatingsTalk on April 9, 2025. Brian has worked at Dataforma for over 17 years, having joined them out of college. He started with the company as an account manager in 2008, eventually moving up into his current position as their senior vice president of sales.
In the episode, which will be live at 11 a.m. PT (2 p.m. ET), Brian will share how Dataforma can help you manage your timeline, boost crew accountability and prevent budget overruns. It does this by creating centralizing data (such as complete square footage, time spent per task and material usage) and producing daily reports for you to review. Additionally, if you have multiple projects happening simultaneously, Dataforma offers powerful scheduling, resource allocation and communication tools that keep your projects and teams on time and organized.
Beyond the myriad of benefits this offers contractors internally, it can also help you when speaking with your clients. In a similar way that Dataforma creates reports for your use, you can also have it create client progress reports. This utilizes visual summaries and graphs to keep your client in the loop on everything happening to their building.
Learn more about Dataforma in their Coffee Shop Directory or visit dataforma.com.
About Emma
Emma Peterson is a writer at The Coffee Shops and AskARoofer™. Raised in the dreary and fantastical Pacific Northwest, she graduated in 2024 from Pacific University in Oregon with a degree in creative writing and minors in graphic design and Chinese language. Between overthinking everything a little bit, including this bio, she enjoys watching movies with friends, attending concerts and trying to cook new recipes.
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